Today marks the launch of AMD's EPYC family of processors for data center servers. Based on the company's Zen microarchitecture, it has become abundantly clear that AMD was targeting the lucrative data center market first and foremost with its new CPU architecture and the highly scalable Naples platform that leverages it. Of course Zen scales well for client/consumer desktop applications, as we've seen with AMD's successful Ryzen processor launch. However, the data center is near and dear to the AMD's heart, due to significantly higher chip pricing and better profit margins; not to mention the explosion of the cloud, from software as a service-built platforms like Amazon AWS, to AI, and big data analytics...

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